Bitrue CSO revela as verdadeiras razões pelas quais as finanças tradicionais estão mergulhando em ativos digitais
Traditional finance institutions, commonly called “tradfi,” are increasingly seeking exposure to cryptocurrencies. According to Robert Quartly-Janeiro, the Chief Strategy Officer at crypto exchange Bitrue, growing client demand and the perception of cryptocurrencies as a new asset class are driving this change. Moreover, the collapse of FTX and Terra Luna in 2022, along with the ensuing bear market, have lowered the barriers to entry for these institutions. Quartly-Janeiro, who has also served as a visiting fellow at The London School of Economics, elaborated that the negative events between 2021 and 2023 removed some of the cost-related barriers. Consequently, this has created an opportunity for traditional finance institutions to leverage their brand equity and financial capabilities to enter the crypto market. Risks and benefits of tradfis entry into crypto While the entry of traditional finance institutions into the crypto market has its advocates and critics, Quartly-Janeiro sees both sides of the coin. On the positive side, the entry of these well-capitalized entities could lead to increased trade volume, expanded consumer choice, and enhanced professionalism in the crypto space. Additionally, their presence will likely contribute to establishing industry standards, providing a more structured framework for market participants. However, Quartly-Janeiro also pointed out potential risks. For example, existing