Polymarket Hit $25.7B in March Volume as Retail Traders Bet on Sports, Politics and Crypto
A study of 1.29M wallets shows users returning more often and trading across more categories, with sports leading at $10.1B and crypto serving as the main onboarding gateway. Polymarket processed $25.7 billion in trading volume in March, with retail traders driving consistent, repeated activity across an expanding set of real-world markets, according to a new joint report from Bitget Wallet and Polymarket. The study, based on 1.29 million wallets active in Q1 2026, found that 82.3% of users traded under $10,000, indicating that the platform is overwhelmingly retail-driven. Active days per user rose from 2.5 to 9.9 over the study period, while the average number of categories each user traded expanded from 1.45 to 2.34. The report frames the shift as behavioral rather than capital-driven, with users returning more frequently and rotating between categories rather than concentrating on one-off events. That tracks with earlier findings from Keyrock and Dune Analytics, which pegged on-chain prediction market monthly volumes as having grown 130-fold since early 2024. Sports emerged as the largest category on Polymarket in Q1, generating $10.1 billion in volume as the constant cadence of global matches drove recurring engagement. The trend mirrors the broader sports-betting surge that lifted prediction market activity through late 2025