OKX Crypto Exchange and Manchester City’s Rúben Dias Launches OKX Collective Dubbed Train Like Dias
According to Haider Rafique, Global Chief Marketing Officer at OKX, the launch of Train Like Dias is a true testament that Web3 can revolutionize anything without limits. The OKX cryptocurrency exchange, a Seychelles-registered crypto firm that ranks second in daily traded volume, in partnership with Rúben Dias, a Portuguese professional footballer who plays for Premier League club Manchester City, has announced the launch of an immersive metaverse fan experience dubbed Train Like Dias. The Train Like Dias OKX collective will allow football fans to closely interact with Dias and experience his training techniques and coaching tips. The partnership between OKX and Dias is an extension of the collaboration with Manchester City, whereby the exchange became the official training kit partner from 2020 to date. Notably, the OKX Collective is a unique virtual metaverse environment that allows football fans to gain access to special content from City players including Alex Greenwood, Ilkay Gündoğan, Jack Grealish and Rúben Dias. “The OKX Collective is a unique way to bring fan interactions to the next level. Through the metaverse, we can give fans across the globe a glimpse into how I prepare for matchday and maybe how they can improve their own game,” Rúben Dias said. Through his